Flexible, Adaptive, Evolving, Responsive We have seen the priorities of the LDP evaluation change during the lifetime of the previous evaluation contract and we expect this change and development to continue.  Having one large contract with resources tied to a specific number of hours for specific individuals meant that our previous evaluation partner found it hard to flex with the needs of the LDP and plan resources accordingly.
Collaborative Our previous evaluation partner saw the value of working in a consortium and advised that we consider the ‘mix’ of individuals involved in future evaluation work in order to get the right skill sets – and we realised that we needed a combination of evaluation expertise and on the ground capacity.  They also highlighted the challenge they had in accessing the information needed to effectively evaluate the LDP which we hope a more collaborative approach between internal and external would overcome.
Knowledge Retaining & Sustainable The LDP is a time-limited project and so there is a need to consider legacy and sustainability.  In order to embed evaluation practices into Active Essex and ECC, we know we need to upskill members of the team and help them to make evaluation part of their work – this was not possible to achieve with the ‘contracting out’ approach that we took previously.
Context Informed We have seen Sport England moving away from a focus on measurement and monitoring and moving more towards a culture of learning together using the changes and stories that we are observing locally.  In order to make the learnings we share more transferable to other areas and contexts, we need to consider not just ‘what works’ but ‘how, why, in which circumstances and for whom’.
Not ‘Evaluation’ Experience has taught us that traditional evaluation terminology can hinder engaging the system in evaluation practices, particularly when working with ‘unusual suspects’. 

The successful bid for an academic partner came from a consortium led by Hartpury University alongside Sheffield Hallam University and Durham University.  Their bid set out an approach which is collaborative and utilises realist evaluation.

Realist evaluation is rooted in the philosophical orientation of realism where a key principle is that observing something is not enough, on its own, to establish the causal relationship between variables. Realist evaluation involves three key phases: First, establishing a programme theory, second, testing programme theory, and finally, refining programme theory to result in evidence-informed explanations about how social interventions (physical activity interventions in this case) work, for whom, under what circumstances, and why (Mason, et al. 2021).

Additional capacity was also added to the LDP Insight & Evaluation team through the recruitment of 2 Evaluation Researchers who started in March 2022.  It is hoped that by using an embedded researcher approach, the evaluation team will be closer to the work of the LDP and will therefore be more able to ‘notice’ changes, have access to people and the information needed, and influence future decision making based on learning from evaluation.  We would be keen to learn with/from other areas using embedded researchers in order to benefit from examples of good practice.

What has happened?

The first task for the new evaluation team was to collaboratively develop an evaluation framework to help structure the work to be completed over the life of the contract.  This will be an evolving document but foundational elements, such as the key research questions and the realist ‘develop, test and refine’ approach, will not change.

We knew that we wanted to explore ‘System Change’ and ‘Impact’ so two key research questions were developed:

  1. How and under what circumstances is the Essex LDP hardwiring physical activity into the system?
  2. How and why is Essex LDP contributing to their impact priorities?

Initially we held two workshops with key stakeholders to gain conceptual clarity around some of the key terms (hardwiring, system, impact) and to start exploring some of the strategies we have employed to date.  These sessions and conversations outside of them also generated some areas of focus or exemplars which will help us to see how hardwiring and creating impact work in practice.

A draft of the evaluation framework was presented to the LDP core team and a survey was then issued to this group to ask for feedback on the proposed areas of focus – the feedback given was helpful and was used to make some changes.  The current areas of focus are:

  • Working with the Sustainable Travel Team
  • Violence & Vulnerability Agenda
  • Levelling Up
  • LDP Workforce
  • Gamification
  • Place-based Working
  • Microgrants Programme

As an evaluation team, we were happy with the level of collaboration that went into the creation of the framework.  It is also hoped that involving the wider team in this initial phase will help to gain ‘buy in’ and engage them in evaluation moving forward.

What's next?

The next step is to develop explanatory theories for the changes we are seeing and hope to see around system change and impact.  We are in the process of conducting interviews  with key stakeholders to understand their perspective of how and why we think our strategies will lead to their intended outcomes.  This data will be used to create a series of explanatory theories for each key research question and each area of focus, which will be presented to members of the core team at a ‘check & challenge’ session to be held as part of an evaluation away day in May.

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